Existing business systems include Franchises and Network Marketing.
How to be Successful in Business
1 Position Yourself in Front of the Trends
2 Have Unique and Consumable Products or Services
3 Use Leverage - Have People at Work
1 Position Yourself in Front of the Trends
In the early 1900’s thousands of businesses were manufacturing horse drawn
buggies. What happened to that market with the advent of the motorcar? How
successful would we be today if we were in the horse drawn buggy industry?
To make money by positioning ourselves in front of huge and expanding
markets we need to understand what creates market trends.
As we study historic trends we see that a group of people called the “Baby
Boomers” drive today’s trends. Baby Boomers are people born between 1946-
1964. They make up one-third of the world’s population.
The following timeline illustrates the huge markets which have developed as this
‘bulge’ in the world’s population has moved through time.
Immediately after World War II over 1 billion babies were in the market for
toys, baby food and nappies. What a fantastic industry to have been in!
Did you invest in Real Estate in the early eighties? The average person made
massive capital gains because the Baby Boomers were in their mid-twenties
and thirties and were looking for homes of their own. What has happened to
real estate capital gains since the nineties? Demand has dried up! Huge capital
gains, through investing in property, are rare.
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